Various clients call us & discuss with us need of one more new matrimonial website. We try to explain them the need is not one or two but many new matrimonial website needs to be there. There is lot of space for several players. Market has further capacity of handle multiple big & small players. Each one will have the share. As this market requires servicing the users and grow with referrals you get over time. This market does not promise over night success. Yes for serious players the Indian matrimonial market is promising. If you could put some math and excel sheet together you will soon realize the huge audience that is available to monetize the situation.
1) India has worlds fastest growing population and biggest population so that makes it most lucrative as the market size is worlds biggest & fastest growing. So you have several eligible audience coming in every year to be serviced. Further this ratio of growth will be there for next couple of decades.
2) Further the population is also Worlds highest educated young population which means lot of potential in organized marriage bureau market or online matrimonial market. As this new audience would be ready to served further would not mind experimenting with multiple players while making a important decision.
3) Next most important problem India has it skewed sex ratio, which mean India has more number of grooms coming in comparison to number of brides. The demand supply ratio is mismatch. This clearly is a number further adds to as most important reason.
4) India has most complicated & diverse religion & cast system. This further adds to be serviced in correct format.Most major player fail to cater to specific needs. There comes the need of niche service player or small matrimonial website owner who have audience of 1000 to 10000 profiles.
5) NRI is yet another market where there is huge gap to be serviced for marriage bureau. The market is scattered, Ready to Pay market – which makes lucrative for niche small player to target the market. Further this market requires premium services as well so it has ability to generate more revenue.
Easy to Start & Wide Customer Base
Starting a Matrimonial Website / Marriage Bureau in India is easy to start with our php matrimonial script. Our script take care of complete business flow from registration, profile handling & search, further communicating , further handling subscriptions , Invoicing & Payment gateway integration. Further you can tie-up with trust, organizations to start with small niche audience, further you can add google adwords & SEO optimization to add to your marketing. Further local news paper PR could be a way to make brand value for your new matrimonial website.
We recommend you to check following articles written previously
1) Starting Matrimonial Website ( Most Questions Answered )
2) Earning Money with Matrimonial Website with our Matrimonial Software Online
